AlpacaStreet >

Alpaca Breeders Conference Spawns Marketing Support Group

“This is great stuff, but I think I might need to be propped up for a while!”

State of Texas Alpaca Ranchers sponsored an all day seminar to learn marketing, taught by Ellie Winslow of “Beyond the Sidewalk Consulting & Books”.  On January 21st they met at the Brazos County Convention Center and learned marketing, from goal-setting to copywriting and from psychology of persuasion to how to counter objections.  Those in attendance learned, practiced and internalized nearly a year’s worth of marketing education in a very intense but fun eight hour day.

 The request for further support from Ellie Winslow and from each other spawned a new yahoo group titled marketingsupportforfarmers_n_crafters. 

Even though the group began as a way to help firm up marketing principles from Ellie’s books and seminars, they have opened it to general membership.  Anyone who is interested in better marketing for their rural business is welcome to join.  Questions are fielded by any and all and sometimes Ellie, too.

“Of course it makes perfect sense,” said Ellie.  “I’m just appalled that I didn’t think of it myself a long time ago!  Now instead of forgetting and allowing the marketing information to get stale, those in the trenches are putting marketing to work in the real world with lots of variety in the examples!”

Anyone who has a rural business and is interested in better marketing is invited to send a blank email to marketingsupportforfarmers_n_crafters-subscribe@yahoogroups.com to sign up. 

For more information, Ellie can be reached at winslowellie@yahoo.com and her website is http://beyondthesidewalk.com